Joico Defy Damage Protective Conditioner for Color-Treated Hair

From the manufacturer, the Next Generation of Bond Building is designed for Bond Strengthening & Color Longevity. Introducing the Defy Damage Protective Conditioner, a gentle yet powerful formula that replenishes moisture, builds strength, and enhances resilience.

Gentle enough for daily use, this bond-building conditioner delivers a daily dose of hydration, leaving hair beautifully nourished without weighing it down. The result is soft, shiny, and tangle-free strands, while also protecting color from premature fading.

Directions for use are simple: Apply to clean, damp hair, leave on for 1-2 minutes, then rinse thoroughly. See the difference, feel the difference, and believe the difference.

Here's what you'll love about the Defy Damage Protective Conditioner:

• Strengthens and Rebuilds Bonds
• 80% Less Breakage*
• 2X Stronger Hair*

*Against combing breakage on damaged hair during heat styling using Defy Damage Protective Shampoo & Masque vs. non-conditioning shampoo.

See the difference and choose the best Joico collection for all your hair concerns:

• Defy Damage
• YouthLock
• K-PAK Color Therapy
• Color Balance Purple
• Moisture Recovery
• HydraSplash
• Blonde Life

Customer reviews speak for themselves, with the Defy Damage collection averaging 4.7 out of 5 stars from over 5,600 reviews.

Priced at $26.00, the Defy Damage Protective Conditioner is sulfate-free, provides bond protection immediately, and is suitable for all hair types, from straight to curly, fine to thick. Additionally, the Defy Damage Home Care System helps maintain over 90% of your color vibrancy for up to 10 shampoos.

Experience the next generation of bond building and elevate your hair care routine with the Defy Damage Protective Conditioner from Joico.

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